Under the new EU rules, businesses must ensure their products meet stricter safety requirements across the EU, and must document risk assessments and safety measures for their products. 

British businesses selling to EU customers must also appoint an EU-based representative who is responsible for compliance with safety standards. The representative ensures traceability, provides compliance documentation, and communicates with EU authorities if safety issues arise.

While the new GPSR aims to improve consumer safety, its requirements (particularly the need for an EU-based representative) pose huge challenges for small businesses, including significant costs and administrative burdens.

* I've taken the above from somewhere on the internet so people can understand a little more. And from our point of view, its the EU responsible person which is going to be a big problem for small businesses.

From what I can understand, we would have to essentially employ another person in the EU as a legal representative whom is responsible for holding compliance docs, testing reports, tech files and more. And making sure the new labels meet the requirements.

With the general cost of living going up, as well as rent, power and everything else to run a business, we simply can not afford to hire someone to do this. Over time it might become easier, but for now, as it's so new, we have to pause all EU orders.

There are also a bunch of other hurdles with the new GPSR like extra safety warnings in each countries language (not a problem there, happy to do so)

Product batch, model and serial numbers, this will take way more time, but can be done. We sell over 700 different products - that's a tone of extra work!

Sorry to all our EU customers, we are gutted this has happened and we hope to carry on in the future.